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Excerpted from the Canada Career Guide

Management services and consulting is a growing field in Canada. International firms now comprise nearly 35 percent of Canadian head offices, with Toronto being the prime location. Firms present in Toronto include Accenture, Capgemini, CGI, Convergys and EDS.

Employment in sales and marketing is diverse, spanning all industry sectors and career levels.

Areas of Job Promise

Within the marketing and advertising fields, there is an increased demand for interactive professionals and graphic designers. Employers report difficulty finding skilled creative professionals with the right balance of technical and soft skills. The most sought-after marketing and advertising occupations include user experience designers, web designers and developers, graphic designers and producers, copywriters and editors.


The Canadian manufacturing sector spans many industries, including chemicals, plastics, rubber, food and beverage, tobacco, machinery, computers and electronics, minerals and metals, petroleum and coal, textiles, transportation equipment, paper and printing. Canada is also a global leader in the medical device market, particularly in digital radiography, in vitro diagnostics, cardiovascular devices, dental implants and materials, and home health-care products.

Manufacturing currently has about 50,000 fewer jobs than at this time last year. Nonetheless, sales have been increasing steadily over the past several months, with the gas, oil and mining machinery industry recently seeing its highest sales ever.

Organizations and Trade Associations

American Marketing Association British Columbia Chapter – BCAMA
BCAMA is the premier marketing association in British Columbia, with more than 500 professional and student members. For more than 50 years, BCAMA has contributed to the growth and education of the BC marketing community. Membership benefits include discounts on events and free BC and international publication subscriptions.

102-211 Columbia Street
Vancouver, BC V6A 2R5
Tel: 604-983-6262
Fax: 604-681-4545
Email: info@bcama.com

Labor Unions

Canadian Labour Congress – CLC
http://www.clc-ctc.ca/ (French, English)
The CLC is the largest nationwide organization that provides information and resources relating to unions and Canadian labor. The Canadian Labor Congress is the best place to start looking for industry-specific union and labor information.


Strategy Magazine
http://www.strategymag.com/ (English)
Strategy Magazine is a Canadian monthly publication for marketers. The website provides articles on a variety of topics in marketing, including marketing research, retail marketing and sports marketing. A subscription fee is required.

Strategy Magazine
Suite 500, 366 Adelaide Street West
Toronto, ON M5V 1R9
Tel: 1-416-408-2300
Toll-free: 1-888-BRUNICO
Fax: 1-416-408-0870

Other Resources

Industry Canada
www.ic.gc.ca/ (English, French)
Industry Canada is the Canadian government’s business resource website. It provides excellent information on everything from starting a business to finding a job, as well as access to programs, initiatives and online services provided by the department. The site also offers economic and market research, statistics and tools.

Industry Canada
C.D. Howe Building
235 Queen Street
Ottawa, ON K1A 0H5
Tel: 1-613-954-5031
Toll-free: 1-800-328-6189
TTY (for hearing-impaired only): 1-866-694-8389 (toll-free)
Fax: 1-613-954-2340
Email: info@ic.gc.ca

This is just a short sample of what you’ll find in over 100 pages of information in the complete Canada Guide.

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