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Excerpted from the Sweden Career Guide

Sweden has a positive net import of talent, meaning more skilled workers immigrate to Sweden rather than leave. Most executives enter Sweden's ICT sector. Also, a study by executive career service Experteer reports Sweden is “one of the most attractive countries for foreign professionals to start working in.”

Sweden has a strong and expanding retail market; 120 foreign retail chains operate in Sweden and more than 30 percent of the foreign retailers have at least 20 outlets in the country. In addition, Sweden is often used as a test market for global brands.

Areas of Job Promise

The Swedish Employment Service expects an increase in business-to-business services occupations, along with sales and commerce positions. In transport, jobs are expected to increase by 3,000 this year. In fact, according to a recent report by global recruiter Manpower, Swedish employers report sales representative is the number one most difficult position to fill. Also included in the top ten are executive management and drivers.

The Swedish e-commerce industry is growing, and it is expected domestic e-commerce spending will exceed 31 billion SEK this year, compared to about 28 billion SEK last year. Major categories of purchase include travel, consumer electronics, fashion and media.

Organizations and Trade Associations

Svensk Handel
Swedish Trade Federation

 (Swedish, English)
Svensk Handel is an industry association that represents people active in retail and wholesale commerce (including import/export, mail order business and e-commerce). Members include both large and small companies involved in many sectors of commerce, including companies that sell groceries, clothing, clocks, books, flowers, electronics, tobacco and sporting goods. Together with its members, the organization works to influence and improve trade and business.

Svensk Handel
Regeringsgatan 60 
103 29 Stockholm
Tel: 010-47 18 500 
Fax: 010-47 18 665 
Email: info@svenskhandel.se


Dagens Media
http://www.dagensmedia.se (Swedish)
Dagens Media is a biweekly publication directed to management within marketing and sales, as well as those working within the media sector or at advertising agencies. It focuses on branding, media strategy and marketing, and publishes daily news on its website. It also has a jobs board, DMJOBB, for those seeking employment in the field. Subscribers receive the paper early and have access to additional content on the website, including the article archive.

Talentum Media v/Dagens Media 
Birger Jarlsgatan 61
106 12 StockholmSweden
Tel: +46 8 54522200
Email: red@dagensmedia.se

This is just a sample of what you'll find in the complete Sweden guide.

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